Multimedia graphics refers to media, primarily, visual in nature, typically stored, transmitted and displayed electronically such as computer generated images or motion graphics. Multimedia graphics may refer to a wide compendium of media, such as digital art, digital photography, renderings of 3D models, both in real time as found in games as well as pre-rendered images, special effects simulations, computer generated motion pictures, or digitally captured live action movies.

Usage and Application

Multimedia graphics has several applications; we encounter it being used in several industries, some of which I list below.

Graphic design

GRAPHICS DESIGN is quickly becoming a necessity for every sale’s professional, now that doesn’t mean that everyone needs to or should be formally trained in multimedia art? Of course not, however it does present a problem when the time comes to actually make decisions about design if you do not know anything about it.


Now of course everyone believes that they know good art when they see it even if they cannot describe why its good. I must correct you if you believed this because you would be wrong. To know what works in any industry would require knowing a great deal about that niche (graphics for example) to be able to answer the why, the how and have the stats to support the decision wouldn’t you agree?

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